Partnerships

Driving change means challenging assumptions. That’s why we support More than Equal, an initiative in collaboration with the F1 ACADEMY dedicated to discovering and developing the first female Formula 1 champion. This partnership reflects our belief in talent, data-driven insights, and high-performance development; values that mirror our own approach to innovation.

Through a deep understanding of the dreams, passions, and ambitions that come to life in sport, we help build connections that go far beyond the game. Through Stoiximan, part of the KKCG Group, the Betano brand is an official sponsor of the UEFA Europa League, creating experiences that celebrate the spirit of competition and bring people closer to the sport they love.

Allwyn’s partnership with the Karlovy Vary International Film Festival is a celebration of cinema and creativity. It is also an expression of the group’s belief in bold ideas with lasting cultural value. By supporting one of Europe’s leading film festivals, we help ensure its long-term sustainability and global relevance while aligning with artistic ambition and cultural excellence.