We have built the largest lottery company Europe, Allwyn, which was created following the rebranding of the Sazka Group. The new name reflects the company's global ambitions, whose goal it is to promote itself on Western markets. Allwyn currently operates lotteries and sports betting in five European countries. Entertainment, responsible gaming and technological development are part of our DNA.
1/1 our success
in the group's portfolio
total bet volume
in five markets
Not only good strategic decisions in business, but also a responsible approach to gaming and social responsibility are part of the DNA of Allwyn, Europe's largest and fastest-growing lottery group.
In March 2022, the UK Gambling Commission announced Allwyn as the preferred applicant for the fourth National Lottery licence.
The company's primary focus is on numerical and instant lotteries, which it distributes through more than 64,000 points of sale and through online channels. It also leverages its strong lottery brand to offer other products, including sports betting and online gaming. Allwyn is a significant economic contributor and CSR partner in every country in which it operates.
